Recently, SONY executives Shawn Layden, said in an interview: 'VR
industry is beginning to enter 2.
The era, we see the progress of VR games and software.
'Layden release is not the first time agreed, the DICE as early as January 2019 meeting the theme of the speech, he talked about the development of new technology of the VR is premature, adding:' VR a lot of things is a small point, feeling is still in the experimental stage.
But these experiments laid a firm foundation for the next step of VR research.
As VR 1 '.
0 to 2 times.
What is the difference between how the era have?
In VR 1.
0 times, because the technical limitations of imaging and optical, users had to will to low resolution and inspects a field Angle.
0 represents the VR for the future development trend of science and technology, from high resolution and large field of view Angle to a more natural way of interaction, from focus render to wireless connections, etc. The application of innovative technology, which will bring brand-new immersive VR experience for the user.
The era of exactly when to come?
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Capital predict that 2023 VR industry will have full access to 2.
0 from generation to generation.
They also predicted that by 2023, virtual reality VR (
Mobile terminal, all-in-one PC, PS VR, PC (VR)
The installation of the base or above 30 million, revenue about 10 billion to 15 billion dollars.
The upcoming VR 2.
The era of VR market which way?
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Capital that VR may continue to moderate growth in 2019, revenue is still actively hardware and games.
The second generation of high-end VR all-in-one (
Does not include the product launched this year, such as the Oculus Quest)
May be a catalyst to open C end markets, Digi -
Capital, which is expected to about 2020 to 2021.
Figure (VR earnings forecasts
Blue: hardware, green: app store, orange: enterprise, deep green: video, powder: offline experience store)
The second generation of high-end VR all-in-one needs three aspects in the function, content and price are greatly optimized.
VR hardware/platform company can learn from apple, simplifying the product category, will integrate distributed platforms and products.
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Capital, also argues that in the long run of the game software will continue to be the main source of income on a VR, followed by hardware, enterprise, such as video and offline experience store scenario.
In short, the benefits of VR mainly comes from entertainment, high-end/VR all-in-one will have greater than head show box on the drive, depending on the depending on the installed base and Ann unit economic benefits.
AR/VR income distribution,
Almost all markets are dominated by an orange hardware, followed by advertisements, app store, the electricity business, enterprise, and China is the largest VR market)
Game is the main application of VR scene, so the VR hardware vendors will face competition, such as SONY PlayStation and Microsoft Xbox have to distinguish between their selling point.
Oculus CTO John Carmack in last year's OC has said in the conference, 5 Oculus Quest will compete with the nintendo Switch to produce.
Indeed, the price is similar, and portable gaming devices, consumers are likely to be among the two to make a choice.
According to the Digi -
Capital chart shows, in the long run China VR market scale will continue to dominate the world, this is because the VR industry supported by government, such as several events in the second half of last year China VR industry: government-led hosted the first world conference on VR industry, the ministry issued by speeding up its virtual reality industry (
Development of guidance, in this year, the minister announced it would even grant temporary 5 g licences.
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Capital is expected, and then the next five years, Asia will be AR/VR main market, even before the 2023 its AR/VR market will be more than the sum total of North America and Europe.
VR industry from 1, of course.
0 to 2.
0 era, there are many problems to be solved.
The years of 2019 still not AR/VR, let 1 billion people to use VR dream will not be possible in the short term, Facebook CEO mark zuckerberg has accepted the fact that OC 5 conference last year he changed to small target of 10 million people.
Hope that the next VR industry, therefore, you can keep optimistic, careful, stick together.
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